The Question Book, 5th Edition
Robert W. & Sandra S. Bauer
Like previous editions, The Question Book, 5th Edition, fills a major gap in survey design technology-what to ask. This new edition goes even further by providing many additions that will save you time and money the very next time you create a survey.
The Question Book, 5th Edition, contains more than 2,500 survey questions organized into 50 topical categories. In addition, 22 topical short questionnaires address a wide variety of topics and can be used "as is" or modified to meet your specific needs.
The book comes with a variety of support materials to help you in every facet of survey design. These include an organizational readiness checklist, design guidelines, sample announcement letters and cover pages, and suggested instructions.
The authors-who brought you previous editions of The Question Book-have 60 years of combined experience in the field of survey design, processing, and analysis.
Whether you're constructing a custom survey from the ground up or modifying an existing survey, The Question Book, 5th Edition, will ensure you obtain information in the most accurate, efficient, timely, and cost-effective manner.
Also available with Workbook and CD-ROM: The Question Book Goes Interactive
Contents
- Chapter 1: Getting Started-An Overview
- Chapter 2: Survey Question Databases
- Section 1: Employee Master Question List
- Section 2: 360 degree Feedback Master Question List
- Section 3: Healthcare Master Question List
- Section 4: Professional Service Firm Question List
- Section 5: Customer Master Question List
- Section 6: Supplier Master Question List
- Section 7: Comparison (Better/Worse) Question List
- Section 8: Written Comments Master Question List
- Section 9: Demographics Master Question List
- Chapter 3: Survey Questionnaire Library
- Chapter 4: Survey Support Materials
